THIS IS IT.
The name It Gym was inspired by Clara Bow — the original “It Girl.”
In the heart of the roaring 20s, Clara Bow rose from a life of hardship to Hollywood stardom. No privilege. No connections. Clara blazed her own trail with pure talent, defiance, and grIT. Born into an era that expected her to be quiet and small, Clara chose to embrace nonconformity. She was fearless in her expression, rebellious in a world that demanded uniformity, and boldly authentic.
Clara’s legacy reminds us that true power comes from within—and that greatness doesn’t come from staying in the lines.
May we at It Gym all have a little Clara Bow in us: relentless in our pursuIT of strength.
WHAT MAKES US DIFFERENT.
At It Gym, we specialize in small-group strength and conditioning training built around intentional programming. Each class follows a structured progression designed to build real, measurable strength over time — not just deliver a good sweat. Our methodology focuses on fundamental movement patterns (squat, deadlift, press, hinge, carry) layered with conditioning work that enhances performance and endurance without sacrificing form.
The It Method teaches you to train, not just “work out.” There’s no random circuit here, no flashy chaos. Every session at It Gym has a purpose. Our members lift with intention, track their progress, and move with confidence.
At It Gym, we’re not just chasing a sweat. We’re building strong, capable humans who know that this — this feeling, this strength, this growth — is It.